Managements Achievement Claims Perspective Essay Example For Students

Managements Achievement Claims Perspective Essay Managements Achievement Claims PerspectiveIt is to no ones surprise that Coca-Cola is one of the worlds largestcompanies. Fourteen years ago, Coca-Cola began building credibility to itsinvestors by never over-promising, just consistently hitting long-term growthtargets. In Great Britain, Coca-Cola surpassed two leading teas of consumptionper capita. People said it would not be possible, but Coke did it. That isjust one example. Coca-Colas management believes in the theory that people need 64 ouncesof liquid everyday to survive. Right now, Coke only accounts for an average ofless than two of those ounces. They believe that by adding strength to theworlds strongest brand, it will help people make Coke a more frequent choicefor those 64 ounces. The part of this Annual Report that I personally wanted to attack wasthe lack of sales in Canada and Coca-Colas goals in improving them. Beingnative of Canada and a big Coke fan, I know that Coke has struggled in myhomeland for several years. M. Douglas Ivester answered my concern by statingthat Coke allowed the retail prices of their products to out pace their value inthe eyes of our consumers. Since 1994-1995, Canadas unit per case volumeincreased 4%. Coke is expecting an even greater increase in 1996 because theirCanadian bottler signed with two major grocery retailers. Coca-Cola used Canadaas a lesson they can use as a guide worldwide never repeat. CEO, Robert Goizueta believes that there is no limit to your growth. Hewill not allow boundaries to be set. It is evident to me that Coke is notsetting boundaries considering that they have a bottler in almost every cornerof the world. Coke is focused on strengthening world wide markets and creatingnew ones. In this report, they state how the will improve sales in Nigeria,China, South Africa, and Canada. Of all the Financial Reports I have read (Anderson Consulting, HomeDepot, Green Park, etc.), Coca-Cola is a company in which I believe what themanagement claims. Coke has a great responsibility of making investors,employees, and consumers happy all over the world. Why would they blow itCoke realigned their management team at the beginning 1996 to more accuratelyreflect the global nature of their business. That says growth all over it. Comparison to Industry StandardsCoca-ColaIndustryStandard 1.)Quick Ratio.2.7This states that Coke through these calculations is not asliquid as the industry standard. 2.)Current Ratio1.0%1.4%3.)Profit Margin11%9%4.)Return on Equity55%9.5%This is very good percentage, above industry standard. 5.)Asset Turnover1.2%3.6%6.)Return on Assets20%8.5%7.)Debt to Equity75.3%66.5%A little high compared to industry, but still has not peaked at 100%. The present value of Coca-Colas discounted cash flow compared with themarket value shows that Coca-Cola is greatly undervalued. This makes Coca-Colaa good investment for the future. ConclusionAfter doing several ratios and comparing them to the industry average, Isee nothing but a solid investment for 1997. Coca-Cola has not yet peaked inits profit increase and return on equity. This company is so big that if thecompany burned down to the ground, they would have no trouble borrowing themoney to rebuild, just based on the strength of their Trademarks alone. Coca-Colas trademark is worth $1 for accounting purposes, but in the neighborhood of$40 billion in actuality. Coke has an unbelievable cash flow because their capital requirementsare low for a company of their size. They only have 32,000 employees worldwide. Unlike wine, Coke products can go from production to consumption in a matter ofhours. As far as their advertising goes, they now use many different agenciesinstead of just one. This will add more creativity and ideas. .u5b12dacd3fc57da9d42fd3934c5daa86 , .u5b12dacd3fc57da9d42fd3934c5daa86 .postImageUrl , .u5b12dacd3fc57da9d42fd3934c5daa86 .centered-text-area { min-height: 80px; position: relative; } .u5b12dacd3fc57da9d42fd3934c5daa86 , .u5b12dacd3fc57da9d42fd3934c5daa86:hover , .u5b12dacd3fc57da9d42fd3934c5daa86:visited , .u5b12dacd3fc57da9d42fd3934c5daa86:active { border:0!important; } .u5b12dacd3fc57da9d42fd3934c5daa86 .clearfix:after { content: ""; display: table; clear: both; } .u5b12dacd3fc57da9d42fd3934c5daa86 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u5b12dacd3fc57da9d42fd3934c5daa86:active , .u5b12dacd3fc57da9d42fd3934c5daa86:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u5b12dacd3fc57da9d42fd3934c5daa86 .centered-text-area { width: 100%; position: relative ; } .u5b12dacd3fc57da9d42fd3934c5daa86 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u5b12dacd3fc57da9d42fd3934c5daa86 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u5b12dacd3fc57da9d42fd3934c5daa86 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u5b12dacd3fc57da9d42fd3934c5daa86:hover .ctaButton { background-color: #34495E!important; } .u5b12dacd3fc57da9d42fd3934c5daa86 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u5b12dacd3fc57da9d42fd3934c5daa86 .u5b12dacd3fc57da9d42fd3934c5daa86-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u5b12dacd3fc57da9d42fd3934c5daa86:after { content: ""; display: block; clear: both; } READ: 12 Angry Men EssayWhen we finally have our meeting with the investment club, Coke will beone of the stocks I invest in because of the sense of security it gives you. Business

Barbie Dolls And Self Image Essays - Barbie Films, Barbie

Barbie dolls and Self Image Matchmaker.com: Sign up now for a free trial. Date Smarter! Barbie dolls and Self Image There is a noticeable comparison between the poem "The Mirror" By Sylvia Plath the article "Barbie" that appeared in the Newsday Tuesday November 18, 1997. The comparison is about how people look, and how society could reflect how you may feel about your looks. In the poem "The Mirror" it tells about a lady who dislikes the way she looks. She thinks of herself as being ugly. In the article it tells how Mattel (the makers of Barbie) want to change the looks features of Barbie. The reason for wanting to change the looks is because the makers of Barbie made Barbie to pretty. Compared to normal people. Now being pretty is not a bad thing. But for little girls growing up they may feel like they want to look like Barbie. Barbie is very skinny and has a great face. So little girls may stop eating or doing other things, so they could look like Barbie. But it wont happen, Barbie is a doll. People are real not Barbie dolls. In the poem it shows how the lady wants to be pretty. So the lady takes short cuts to make her self look better to her self. Such as being in a candle lit rooms. But when the lady is in a regular lit room she becomes ugly to her self again. The reason Mattel is changing the appearance of Barbie is because little girls impact on the way society looks upon them. And this could hurt somones self esteem, and could damage the way someone looks upon ones self. In the poem the girl tries to make her self prettier, by creating artificial pretty ness. But in the end the mirror never lies. The poem the article compare about how the way people look ad feel, and how society has a role on their lives.

Free Essays on Addictions

In this research paper I am asked to identify a social problem that is of interest to me. A social problem refers to a group of people, or a practice, that is considered deviant or contrary to what constitutes a â€Å"normal† or â€Å"valid† society. It is created with the assumption that the behaviour or group is universally considered problematic, or different from the norms of society. The word â€Å"problem† must be placed in context with a dichotomy of non-problem, or â€Å"right†. One can not define what is wrong with out having a comparable situation from which to draw conclusions. It is therefore the people within society who wield power who define this problem. They create the discourse of social problems, and then label what they see. This paper will focus on the social problem, labelled as addictions. I will not focus on any particular type of addiction, but will reference from the two major groups: substance abuse, and behavioural addiction. By referencing several types of addiction, I will establish that addiction stems from more than the current consensus to genetic predisposition. Recent research on the effects of drugs points us toward the conclusion that addiction is something very different from what we have thought it to be. To begin with, there is no necessary connection between addiction and drugs, or, more especially, the opiates (opium, heroin, and morphine). More precisely, addiction has little to do with what drugs contain, although it has a lot to do with what we think drugs can do to us. People often react physically to a placebo- a chemically neutral substance that is presented as being, say, morphine or some powerful medication- just as though it were the real thing. Psychological studies have shown that the way people react to drugs in general is as much a function of their cultural background, expectations, and emotional involvement in the situation as of the chemistry of the drug. T... Free Essays on Addictions Free Essays on Addictions In this research paper I am asked to identify a social problem that is of interest to me. A social problem refers to a group of people, or a practice, that is considered deviant or contrary to what constitutes a â€Å"normal† or â€Å"valid† society. It is created with the assumption that the behaviour or group is universally considered problematic, or different from the norms of society. The word â€Å"problem† must be placed in context with a dichotomy of non-problem, or â€Å"right†. One can not define what is wrong with out having a comparable situation from which to draw conclusions. It is therefore the people within society who wield power who define this problem. They create the discourse of social problems, and then label what they see. This paper will focus on the social problem, labelled as addictions. I will not focus on any particular type of addiction, but will reference from the two major groups: substance abuse, and behavioural addiction. By referencing several types of addiction, I will establish that addiction stems from more than the current consensus to genetic predisposition. Recent research on the effects of drugs points us toward the conclusion that addiction is something very different from what we have thought it to be. To begin with, there is no necessary connection between addiction and drugs, or, more especially, the opiates (opium, heroin, and morphine). More precisely, addiction has little to do with what drugs contain, although it has a lot to do with what we think drugs can do to us. People often react physically to a placebo- a chemically neutral substance that is presented as being, say, morphine or some powerful medication- just as though it were the real thing. Psychological studies have shown that the way people react to drugs in general is as much a function of their cultural background, expectations, and emotional involvement in the situation as of the chemistry of the drug. T... Free Essays on Addictions In this research paper I am asked to identify a social problem that is of interest to me. A social problem refers to a group of people, or a practice, that is considered deviant or contrary to what constitutes a â€Å"normal† or â€Å"valid† society. It is created with the assumption that the behaviour or group is universally considered problematic, or different from the norms of society. The word â€Å"problem† must be placed in context with a dichotomy of non-problem, or â€Å"right†. One can not define what is wrong with out having a comparable situation from which to draw conclusions. It is therefore the people within society who wield power who define this problem. They create the discourse of social problems, and then label what they see. This paper will focus on the social problem, labelled as addictions. I will not focus on any particular type of addiction, but will reference from the two major groups: substance abuse, and behavioural addiction. By referencing several types of addiction, I will establish that addiction stems from more than the current consensus to genetic predisposition. Recent research on the effects of drugs points us toward the conclusion that addiction is something very different from what we have thought it to be. To begin with, there is no necessary connection between addiction and drugs, or, more especially, the opiates (opium, heroin, and morphine). More precisely, addiction has little to do with what drugs contain, although it has a lot to do with what we think drugs can do to us. People often react physically to a placebo- a chemically neutral substance that is presented as being, say, morphine or some powerful medication- just as though it were the real thing. Psychological studies have shown that the way people react to drugs in general is as much a function of their cultural background, expectations, and emotional involvement in the situation as of the chemistry of the drug. T... Free Essays on Addictions Physical and psychological addictions are very alike and very different at the same time. Addiction means that the person addicted thrives on the substance or action. Physical addictions like alcoholism and heroin are sometimes very noticeable yet, psychological addictions like gambling are very hard to diagnose. A similarity between the two types of addictions are the stages that lead up to a full blown addiction. Addictions go through many stages before reaching the pinnacle of an addiction. For example, a gambler will first start off betting a dollar, then two, then ten, then a hundred until finally the gambler is broke. An example for a physical addiction would be the stages that lead to becoming a true alcoholic. It will all start with one beer, , then Jell-O shooters, then a margarita, then just drinking liquor straight up out of the bottle, then who knows what the drinker will turn to next. After going through all of these stages the term used for the addiction is usually dise ase because the addiction is going to slowly kill the person addicted. Though the term addiction is usually thought of as someone on drugs or drinking, many normal everyday people are addicted to the one thing everyone has a little of everyday, caffeine. Caffeine is one of North America’s leading addictions prevalent amongst teenagers. Caffeine is found in chocolate, soda, coffee, and tea. In conclusion, this shows that many things can become addictive. No matter what the addiction it is not good. If more people would realize this there would be less of an addiction crisis than there is today....

Coca cola company report Essay Example | Topics and Well Written Essays - 3250 words

Coca cola company report - Essay Example During this long time of its business Coca Cola has done many mergers and acquisitions with various companies. The company has also diversified its business in health drinks, bottled water, fruit juice etc. Coca Cola has created a huge customer base and maintains a strong connection with its targeted customers. Coca Cola is one of the recognizable brands in the world. It is a 16 billion dollar brand. Coca Cola produces the top five soft drinks like Diet coke, Fanta, Coca cola, and Sprite etc. It is also involved in manufacturing other products like vitamin water, Minute maid, powerade etc. The company has the license to market more than 500 beverage brands including water, sparkling drinks, juice, sports & energy drinks, ready to drink coffee or tea etc. Coca Cola has the world’s largest distribution system (Isdell and Beasley, 2011). It has many bottling partners throughout the world for selling its beverage. Its present employee strength is 130,600. In 2013 the company has earned revenue of US$ 46.854 billion. In 2013 Coca Cola has its total assets of US$ 90.055 billion. The company has many subsidiary companies. In 1920 Coca Cola became a publicly trading company. Coca Cola was innovated in 1886. From that time it has become the catalyst for inspired innovation and social interaction. This non alcoholic beverage created a global brand which provides refreshment to its customers throughout the world. This product was invented by John Stith Pemberton in 1886. In this year the first newspaper ad of Coca Cola appeared describing it as refreshing and delicious beverage. The Coca Cola syrup and extract was labeled as copyright under John Pemberton. In 1889 the formula of Coca Cola and the brand was bought by Asa Griggs Candler. He started the company Coca Cola in 1892. The company’s Spencerian script and its trademark were registered in 1892 with the Patent office of U.S. In the company’s second annual meeting the

Yahoo Research Paper Example | Topics and Well Written Essays - 250 words

Yahoo - Research Paper Example Latest financial reports from Rockland Trust Company indicated that Yahoo announced an increase in net income for the full year to over $ 45.4 as appreciation or improvement of 12.9% when compared to previous year. Furthermore, annual sales for the year 2011 increased tremendous with acquisition of new customers all over the world. In 2011, yahoo experienced diluted earnings per share trading at $0.52. This shows a decrease of $0.04 on a diluted per share premises. In addition, this result incorporates a $757,000 prepayment penalty at the start of the fourth quarter that emanated in a $0.02 per share charge on the stock market coming from the company’s application or use excess money to pay down borrowings. In India, yahoo has embarked on talent acquisition program in order to capture young and vibrant generation who are interested to use its services such as getting sports updates and entertainment. This strategy has worked well since there is an increase in number of Indians employed by Yahoo Corporation and those who use its services. This strategy that the company has adopted in India is corporate strategy which is rational considering the business environment in which it operates in. It has worked well since in that young people in India are using Yahoo services in their corporate work. In Kenya, yahoo has changed its business strategy by focusing on middle income earners to participate in online businesses. The company gives chance to business people in Kenya to develop their websites and hosted free in order to boost its growth. This strategy has worked well in Kenya because the number of those who use Yahoo services has greatly increased. The strategy adopted in Kenya is marketing strategy. This strategy is resonant because businesses in Kenya are transforming to online services. It is showing success owing to the rate at which businesses are turning to

Social networking phenomenon in e-business

Social networking phenomenon in e-business Abstract Nowadays the social networking with its gradual growth has affected the image that we have about the web dramatically. In the following paper some issues about social networking are discussed. In particular, a critical exploration of the social networking phenomenon is presented and an evaluation of the impact on e-commerce and e-business is discussed. Furthermore some possible applications that concern opportunities, benefits and risks are given. A synthesis of the above provides a summary of conclusions that can be drawn and recommendations that can be made as well. Introduction Everyday practice shows that Social Networks popularity is increased day by day. If facebook were country it would be the worlds 4th largest after China, India and USA having over 250.000 users. Many companies have realized this phenomenon and have already started to reform their marketing policy in order to benefit from the Social Networking growth. Many professionals from music artists to business enterprises advertise themselves in social networking web sites via uploading some of their new songs, images or videos. It is obvious that Social networking has a direct impact in e-business. In order to provide an evaluation of the social networking impact on e-business, we are starting our attempt from word-of-mouth marketplaces or overstock auctions or reputation systems. Reputation Systems like Amazon or e-bay is an online marketplace that augments traditional auctions with a social networking component (Christo Wilson 2008). Furthermore some social networks applications have several critical factors that we should consider (benefits, risks, opportunities). Our research demonstrates that the gradual growth of social networking has several benefits and several risks. In particular recent surveys have shown high levels of fraud in online markets (Bhattacharjee, Goe 2005). Some of the most important malicious aspect of social networking is ballot stuffing, bad mouthing and data theft which will be described in detail in the third sector of this paper. On the other side as it was previously mentioned social networking has several benefits. Customers have lost trust in traditional sales, marketing and service or Customer Relationship Management and this plays a pivotal role in increasing of positive impact of social networking in e-business. Many people have changed their buying culture and have orientated in online reputation systems such as e-bay and Amazon that have direct relation with social networking aspects. In a few words this paper provides an overview of the social networking phenomenon evaluates its direct impact in e-business and e-commerce and presents some opportunities benefits and risks that are included. Social networking as phenomenon Social Networking is a phenomenon that has affected the whole Web and many aspects of our lives dramatically. Social networking web sites such as Facebook, MySpace, Hi5, Friendster etc. provide the ability to their member/users to create their personal profiles where they can share some information, brief CVs or personal photos. Thus they have the ability to search for their old acquaintances or familiars. Furthermore they can upload or trade with other users photos, comments or videos. In fig.1 a profile sample is provided. Human beings used to create groups that consisted of people with whom they shared common interests. It was therefore expected that these networks will quickly transported to the online world. Social networks are created for many reasons and for different publics. Despite their differences the social networks are concerned with the following concepts: Profiles Each member creates and maintains an online profile that contains information regarding individual interests, skills or any part of his personal status. For example some people provide their CV in order to find a (new/better) job Connections -Social networks enable their members to keep connections with each other chat trade images, comments and in general keep in touch via the Web (Boyd, Ellison 2007). Even though the gradual growth of social networking is something recent it is not something new as a concept. Forums, chat rooms, blogs and creations of personal web sites (even though are not something new) are also functions regarding by social networking aspects. Several sites that contained the social networking element appeared in the start of new millennium. The gradual social networking expansion is a part of a wider online phenomenon named Web 2.0. Web 2.0 is a dynamic wide web platform in which several users are enabled to interact with each other without having specialized knowledge in computer systems or network issues. Evaluation of Social Networking impact on e-commerce and e-business The social networking phenomenon has undoubtedly a direct impact on e-business. Several benefits and risks could affect (negatively or positively) e-business. Some benefits could derive from contacts between professionals, ranging from finding the right expertise to identifying cross-organization sales opportunities. Whats more many professionals are eager to create an internal reputation, and to explore career prospects. Personal contacts between the workers could help job satisfaction and the maintenance and development of the local community could help in rapidly professionals resolution. Sharing of information and communication, a priority and challenge for many companies, could improve (Blackwell 2009). One more Social Networking aspect that should be considered in order to provide a deeper evaluation of the Social Networking impact in e-business is the one introduced Overstock in Auctions. Overstock Auctions is an e-commerce website that combines traditional auctions with a social networking component. However, samplings of user feedback shows that transactions between partners connected on the social network result in significantly higher user satisfaction. Official research also shows that Overstocks business ratings have big degree of accuracy, in that they have a strong correlation with user satisfaction after their transaction. According with official research it has investigated that a big percentage users of Overstock Auctions have friends common to both their business as well as personal networks. That means that we have the trust element that plays a pivotal role in marketing. Unfortunately, traditional marketing users are often unable to locate their desired merchandise in their social network. Edelman Trust Barometer mentioned that the most reliable information source about an enterprise is a person like me'. The survey relates that in the U.S., trust in a p erson like me increased from 20% in 2003 to 68% today. Thats why they prefer to buy any suggested product from a friend over a perfect stranger. Academic researchers have observed that 6% of users have 100% of their personal contacts involved in the business networks, which demonstrate that users have either only dealing with their social acquaintances, business partners or guests to participate in the personal network their friends (Wilson, Boe 2008). The next topic that we will discuss concern Word-of-mouth marketing. The companies that have only traditional marketing methods and not Social Network element are in crisis with low productivity and benefits as a result of TV and Radio advertisement saturation. On the other side companies like Amazon, Google and Hotmail succeed with virtually no marketing based solely on word of mouth. Word-of- mouth is the best predictor of business growth because it contains the trust element that plays pivotal role in e-business (Pedro Domingos 2005). Possible applications, opportunities, benefits and risks The following section provides some possible applications focusing on opportunities benefits and risks. Opportunities There are several opportunities of using social network applications such as sharing information and media with peers, finding an audience for creative works, helping young people keep in contact with peers or allowing young people to develop new contacts and friendships with each other. In businesses the importance of internal social software use is increased daily. Given that the next generation of employees will use the social software as the main medium of communication, the companies must bridge generation gaps and boundaries via the supporting of this communication method with its use in workplaces. Despite the difficulties the benefits are still huge. At first a high user percentage is directors or company representatives indicating that Social Networking Software has a wide range of potential customers or active users. Secondly by bringing this social software tool in the company, the relevant elements regarding the contacts, interests and activities of the workers are available and archive-able from the company by providing new resources and new abilities for human resources comprehension. In case these tools are not provided by the company the employees have the right to seek social software tools such as facebook etc. Benefits There are undoubtedly several possible business benefits of the gradual growth of social networking applications. At first within social network sites the employees are able to keep in touch with their colleagues. Unfortunately the percentage of distant colleagues and in general distant working relationships is increasing day by day. So it is obvious that we draw attention to the necessity of awareness increasing and contact between distant partners via the social network tools. Within several companies keeping touch and maintaining relationship in an organization is a critical factor for an successful career. Thus the social network tools help the companies to maintain or improve their productivity independently from their employees distance. Another beneficial social network application is the user support regarding the exploring and learning about the new employees and the team members. This endeavor makes the searching of colleagues with special skills or discovering of past experiences in activities that could be useful for new projects easier. Organization-based social networks could also help the professionals to approach work (or non work) issues of common interest something that improves the communication between people who interact for the first time (Joan Morris DiMicco 2007). Risks Social networking has several risks except from benefits such as bullying, abuse and exploitation of young people, too much time (distraction) spend on the computer / internet addiction, ballot stuffing or bad mouthing Ballot Stuffing A seller manages to make fake transactions via the positive ratings after collusion with other buyers. So Ballot Stuffing has as a result the inflating a sellers reputation.( Bhattacharjee, Goel, 2005) Bad Mouthing On the other hand a group of buyers may be conspiring (it could be after a collusion with a rival vendor) to deliberately give negative feedback to a particular vendor and hence less reputation. This is known as bad mouthing. ( Bhattacharjee, Goel, 2005) Malicious goals Some people tend to create fake profiles to bully, lie cheat and steal. Even though there are several benefits in communication via social network applications such as keeping touch and relationship management there is also always the potential to receive negative, insulting or unsuitable comments. In several interviews several social networking users mentioned that the rude culture of some users was a common disadvantage. There was only a small percentage that disagreed with the term disadvantage. Unlike in the real world according to the new users opinion the social network sites have not social limitations or boundaries. This means that users could behave in whatever way they want without limitations via posting rude or abusive messages. However in worst cases the rude culture of some users transact into malicious culture indicating that many users use fake profiles in order to insidiously steal data or money. I.e. A user might give his credit card password in order to buy something from an advantageous market. Thus a malicious user having the credit card password is enabled to steal money. (Davies, Cranston 2008). Distraction In an organization a social networking software installation should undoubtedly offer several benefits and tremendous power to factors regarding the productivity and profits. However Surveys have found that social networking may be a distraction to workers. In particular it was found that 8% of the work time (30 minutes in 8-hour work-time) concern with social non-working activities. I.e. even though sending of personal photos among employees could provide some indirect benefit to a company, it could also be a distracter for the employees with bad impacts to productivity and profits. Synthesis As it was mentioned Social Networking as concept is not something new. It is exist from the internet creation since 20 years. In fact Social networking is part of a wider Internet phenomenon named Web 2.0 indicating the recent Social Network event is its gradual growth due to Web 2.0 creation. Although companies are aware of the marketing and PR opportunities, using social networking software in a given company or organization is still in relatively early stage .Our main concern in this research paper is the emphasis on the need for transaction costs for a word-of-mouth system to work well and in order to avoid phenomenon such as ballot stuffing or bad mouthing . Not only is the transaction costs important for an word of mouth system to function well, the reputation of earned premiums to the seller should be associated with the transaction costs It should also be reported that not only enterprises but all of us have to protect ourselves from malicious users via permanent information. Conclusion Our study provided an overview regarding the Social Networking Phenomenon. It has also provided an evaluation of the impact of social Networking on e-business. In the stage of our evaluation we discuss about overstock Auctions. Overstock Auctions is a kind of an e-commerce website that makes a strong combination between traditional auctions and the social networking component. We have also discussed about reputation systems. The research has shown that Social Networking has both benefits and risks. Some of the risks that could be lurking are the excessive use of social network applications in workplaces, i.e the use of facebook in workplace from an employee for non business reasons. Other risks that are involved are ballot staffing and bad mouthing in reputation systems. Ballot stuffing is the creation of fake fame after collusion between the reputation System company and fake buyers. Unlike bad mouthing is the defamation of the reputation system company via fake unhappy customers .S ome benefits that could be shown are the improvement of customer support in a company. A complicated problem for a company could be solved by finding an expert or locate implicit knowledge via a social network application. In particular a questioner could contact via a Social Network Site with an expert who has solved a similar problem in the past and find a solution to their problem. This paper also provides the trust component that plays pivotal role in e-commerce. Customers have lost their trust to the traditional marketing methods. The social networks enables the customer to interact with a person like him in order to get the appropriate information for any product. Thus even though the majority of users perform few transactions with their virtual friends on social network, many sampling feedbacks showed that transactions between companies representatives and customers have increased the user satisfaction degree. Also a conclusion has been drawn that Overstocks business ratings are accurate, in that they have a strong correlation with user satisfaction after their transaction. Thus a valid conclusion would be that there exists a necessity of transaction costs for a well functioning reputation system References Bhattacharjee, R. Goel, A., 2005. Avoiding ballot stuffing in ebay-like reputation systems. In Proceedings of the 2005 ACM SIGCOMM workshop on Economics of peer-to-peer systems. p. 137. Blackwell, J. et al., 2009. Design and adoption of social collaboration software within businesses. In Proceedings of the 27th international conference extended abstracts on Human factors in computing systems. pp. 2759-2762. Boyd, d. m., Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer-Mediated Communication, DiMicco, J. et al., 2008. Motivations for social networking at work. In Proceedings of the ACM 2008 conference on Computer supported cooperative work. pp. 711-720. DiMicco, J.M. Millen, D.R., 2007. Identity management: Multiple presentations of self in Facebook. In Proceedings of the 2007 international ACM conference on Supporting group work. pp. 383-386. Domingos, P., 2005. Mining social networks for viral marketing. IEEE Intelligent Systems, 20(1), 80-82. Goad, R and Mooney, T, The impact of Social Networking in the UK (Hitwise Experian, 2007), Swamynathan, G. et al., 2008. Do social networks improve e-commerce?: a study on social marketplaces. In Proceedings of the first workshop on Online social networks. pp. 1-6. Withers, K, Young People and Social Networking Sites: Briefing to guide policy responses Institute of Public Policy Research (IPPR, 2007).

The Benefits of Our Government Essay -- Governmental Politics Economic

The Benefits of Our Government The monstrous nature of government is evident to the everyday citizen. It is monstrous to oppress the poor and minorities and it is certainly monstrous to declare war on another country and inflict pain and suffering on its people. Yet it is also obvious to the every day citizen that government is necessary to preserve order. Without law or law enforcement, criminals would roam the streets and wreak havoc. Without a military, other countries would invade us violently. Thus, government is a monstrous institution that preserves order in a potentially horrific manner. Government has a tendency to become monstrous in two ways. One is that it needs to maintain order within the country, which often comes at the expense of the environment and the lower classes. The other way that government has a tendency to act monstrously is toward other governments in a struggle for world power. The desire for world power is a form of mimetic desire that causes countries to commit monstrous acts toward each other in order to gain or preserve status in the world. Monsters of myths are chaotic, yet necessary for order. An analysis of them in myths such as Enumu elish reveals that the monsters symbolize the monstrous nature that governments take on to fulfill their duty to preserve order. Without chaos monsters to sacrifice, order would never prevail over chaos. Similarly, without government to order society and protect its citizens from chaos, there would be war as a result of selfish desires. Thus, we are faced with the inevitability of living under a corrupt and monstrous government. Ritual serves as a reminder that the monster exists, and ritual sacrifice reminds us that monsters are quite freq... ... monstrous government, and it is up to us as individuals to reap those benefits and create a better world. It is absolutely necessary that people understand the nature of a monstrous government. It does have a tendency to become too monstrous by becoming overly aggressive in the process of preserving power. However, the order it provides is essential to the development of a sound community. It also provides the opportunity for citizens to take the world into their own hands. The more people volunteer in their community and support human rights groups such as Amnesty International, the less harm our benefits of monstrous government causes for others. Therefore, out of appreciation for receiving the benefits of our monstrous government, I encourage every individual to strive to make a difference in the world. Amnesty International Website: www.amnesty.org/